Seminar on Amazon E-Commerce from Product Research to sales AI Tools

The Department of Information Technology organized a Seminar on “Amazon E-Commerce: From Product Research to Sales Using AI Tools” on 04.07.2026 for II Information Technology students. The seminar provided students with a comprehensive understanding of the Amazon e-commerce business model, covering the complete journey from product research and selection to product listing, marketing, and sales optimization using artificial intelligence tools. The resource person explained various AI-powered tools used for product research, keyword analysis, competitor analysis, content generation, pricing strategies, and sales forecasting to help sellers improve their business performance. Students gained practical knowledge of identifying profitable products, creating SEO-friendly product listings, leveraging AI for customer engagement, and understanding the role of data analytics in e-commerce success. The seminar also highlighted emerging trends in AI-driven digital marketing and online business, encouraging students to explore entrepreneurial opportunities in the rapidly growing e-commerce industry. Nearly 61 students actively participated in the seminar, making it an informative and inspiring session that enhanced their knowledge of AI-enabled e-commerce practices and future career prospects.